The Challenge & The Solution

Lake Effect has an immediate need for a website. The website will have a responsive design that will function on all devices with an inviting and easy-to-access design. The site will be designed and developed to be search-engine friendly.

I’ve broken this project out into three phases, and welcome your input on any adjustments to this plan.

PHASE 1: Immediate Landing Page to coincide with the recent advertising wrap installed by Raven Lake Studio. I will use the elements of the 2021 Lake Effect Co GWL Info Sheet for this page (with the exception of the Hopper Bus section). Landing Page will include Social Media and Contact elements.

PHASE 2: Create: Greenwood Lake Event Calendar; Hopper Bus page with online e-commerce for wrist band sales; Interactive Map; and an About Us/GWL History page.

PHASE 3: Create: Merchandise page with e-commerce; and a page promoting Gallery events/opportunities at the Lake Effect 73 Windermere Ave. location.